PENGARUH PERCEIVED OF BENEFIT TERHADAP NIAT UNTUK MENGGUNAKAN LAYANAN DOMPET DIGITAL DI KALANGAN MILENIAL

Author : Femmy Effendy

This study aims to (1) To explain how the influence of perceived of benefit on intention to use e-wallet. (2) To explain how the influence between intention to use on ewallet behavior. This type of research is an explanatory research with a quantitative approach. The variables of this study include Perceived Benefits, Intention to use and behavior use. The population in this study are Millennials with age range 17-23 years and have used e-wallet. Samples used in this study were 116 respondents taken using purposive sampling techniques and data collection methods using survey and
questionnaire methods. Data were collected using a purposive sampling technique and
with questionnaire and measurement instruments using a semantic differential scale. The path analysis approach is processed by structural model equations using Lisrel 8.7. The results showed that the perceived benefit had a significant effect on Intention to use ewallet and Beheading use e-wallet. This study concludes that the benefit factor in using ewallet to millennials remains a consideration decision.
Keywords: e-wallet, Perceived Benefit, Intention To use, Behaviour use

Link Artikel : https://helenchiang.com/index.php/interkom/article/download/87/4